The present invention relates to a packaging and application device (1) comprising an applicator (20) having an applicator member (23), and a container (10) containing the product to be applied, provided with a wiping member (30) for wiping the applicator member as it is taken out of the container, the wiping member comprising a wiping lip (35) defining a wiping orifice (37) through which the applicator member passes as it is taken out of the container, the wiping lip comprising at least one extension (40) which is directed towards the bottom of the container, is connected to the wiping lip and comes into contact with the applicator member when the latter is withdrawn from the container.