In an aspect of the disclosure, a method, a computer-readable medium, and an apparatus of adjusting color palettes for a display device based on ambient light levels are provided. The apparatus determines a first ambient light level based at least in part on first information received from one or more sensors. A first color palette associated with the first ambient light level is generated. The apparatus determines a first screen brightness level associated with the first ambient light level and displays a first image on a display screen using the first color palette and the first screen brightness level.