A vehicle user interface apparatus for a vehicle including a light emitting unit configured to emit light; a touch sensor configured to sense a touch; a processor configured to control the light emitting unit to emit the light in response to an event, activate the touch sensor when the light is emitted, and provide a signal to control a vehicle device corresponding to a touch input received through the activated touch sensor; and a cover covering the light emitting unit, the touch sensor, and the processor, the cover configured to transmit the light into a passenger compartment with a specific shape when the light is emitted.