A display device is disclosed. The display device may comprise: a flexible display panel; a flexible plate being positioned at a rear of the flexible display panel, the flexible plate being coupled to the flexible display panel; and a flexible jig being positioned on a rear surface of the flexible plate, the flexible jig including a plurality of segments, wherein at least one of the plurality of segments is fixed to the rear surface of the flexible plate, and wherein at least another of the plurality of segments is slidably coupled to the rear surface of the flexible plate.