The present application provides a video playing method and apparatus. The method includes: establishing a video message communication channel between a webpage main document including a webpage iframe and the webpage iframe; searching, by the webpage iframe, for a video marker included in the webpage iframe and acquiring video information according to the video marker; and receiving, by the webpage main document, the video information returned by the webpage iframe by using the communication channel, and performing video playing according to the video information. By means of the present application, a player built in a current browser can be called to perform playing during video playing, to improve user experience in playing of cross-domain video services.