Embodiments provide a computer-executed method, a computer system and non-transitory computer-readable media for facilitating consumer interaction with a promotion. The method includes transmitting computer-executable instructions to cause an impression of a promotion to be displayed on a consumer interface rendered on a visual display of a computing device. The method also includes receiving, from the computing device, an indication of a compound consumer input associated with a consumer and performed using the consumer interface. The method also includes determining that the compound consumer input corresponds to a command for performing an action associated with the promotion. The method further includes, based on a determination that the compound consumer input corresponds to the command, transmitting computer-executable instructions to initiate execution of the command associated with the promotion.