A rim for a bicycle includes a radially outer tire-engaging portion, a radially inner spoke-engaging portion, a first sidewall and a second sidewall spaced apart from the first sidewall. A brake track is located on the first and second sidewalls including a plurality of grooves formed therein. Each of the plurality of grooves has a radially innermost point and a radially outermost point, wherein the radially outermost point is circumferentially aft of the radially innermost point relative to a forward circumferential travel direction of the rim.