One embodiment of the present invention sets forth a technique for incorporating a text-containing image into a digital. The technique includes analyzing a digital image to determine one or more text-allowed regions included in the digital image, and, for each of the one or more text-allowed regions, computing a numeric value based on a color contrast between pixels of a text-containing image and pixels of the text-allowed region, wherein the text-containing image is to be incorporated into one of the text-allowed regions included in the digital image. The technique further includes selecting a first text-allowed region based at least in part on the numeric value computed for each text-allowed region, and incorporating the text-containing image into the first text-allowed region included in the digital image.