In various embodiments, a subtitle application generates a subtitle list for a trailer. In operation, the subtitle application performs matching operation(s) between trailer audio associated with a trailer and source audio associated with an audiovisual program. The subtitle application then maps a subtitle associated with the source audio from a source timeline associated with the source audio to a trailer timeline associated with the trailer audio to generate a mapped subtitle. Subsequently, the subtitle application generates a trailer subtitle list based on the mapped subtitle and at least one additional mapped subtitle. Because the subtitle application generates the trailer subtitle list based on audio comparisons, the subtitle application ensures that the proper subtitles are included in the trailer subtitle list without requiring a subtitler to view the trailer.