A telescoping graphic block package includes a tray configured to package and display product placed therein. A graphic block is slidingly connected to the tray for telescoping relative to the tray along a telescoping axis. A set of folding panels connects the tray to the graphic block. The tray can include a bottom panel and two side panels on either end of the bottom panel. The side panels can be opposed to one another along the telescoping axis. A back panel can be connected to the bottom panel. A front panel can be connected to the bottom panel across from the back panel relative to the telescoping axis. The graphic block can include a front panel, a top panel, and side panel orthogonal to both the front panel and the top panel, wherein the side panel of the graphic block is normal to the telescoping axis.