A container includes a plurality of panels integrally arranged with respect to each other and with respect to a set of orthogonal x, y and z axes, the plurality of panels being foldable to create the container. The plurality of panels include a first panel disposed parallel to the z-axis, the first panel having a first side portion, a second side portion, and a display portion disposed between the first and second side portions, the first and second side portions and the display portion being coplanar and bordering at least a portion of a product display opening. The first panel further includes a first relief feature disposed between the display portion and the first side portion, and a second relief feature disposed between the display portion and the second side portion, wherein the at least a portion of the product display opening and the first and second relief features are formed by an absence of material of the first panel.