Embodiments are directed toward providing a customized over-the-air channel mapping to each content receiver in a geographical area based on crowdsourced mappings of available channels from at least a subset of the content receivers in that geographical area. When a new content receiver is installed in the geographical area, the customized over-the-air channel mapping is provided to the new content receiver and used by the new content receiver as its internal list of available over-the-air channels without performing a scan of its own. At least a portion of the content receivers in the geographical area perform a round-robin-type scan to identify new or missing channels in the geographical area. The customized over-the-air channel mapping is then updated when a new channel or missing channel threshold is reached. And the updated customized over-the-air channel mapping is provided to each content receiver in the geographical area.