Disclosed is a method and system for transmitting, by a processor to a client device, a software application (e.g., a mobile app or a web page) configured to load, by a computer processor of the client device, a graphical user interface (GUI), the GUI including a header space and a content display space. The software application is further configured to display, by the computer processor, the GUI in a first frame, detect, by the computer processor, user interaction with content displayed in the content display space of the GUI, compare, by the computer processor, the user interaction with a set of stored user interactions, and, based on the comparing, change, by the computer processor, the header space in the GUI in the first frame.