The present disclosure discloses a method and a device for recommending content to a browser of a terminal device and a method and a device for displaying recommended content on a browser of a terminal device. The method for recommending content to a browser of a terminal device includes: recommending content to a browser of a terminal device, where the content includes a first quantity X of popular content of a geographical area to which the terminal device currently belongs, a second quantity Y of content related to a historical user behavior of a user of the browser of the terminal device, and a third quantity Z of content related to a user numerical score of the browser of the terminal device. According to the present disclosure, content matching a browsing interest and habit of a user may be provided, to obtain a relatively high user click-through rate and desirable browsing experience.