A method of generating an image on a transparent or semitransparent substrate, the method comprising analyzing a first image to be printed on a first side of the substrate to identify a region associated with a predominant color, printing, on the first side of the substrate a color patch with the identified predominant color, printing, on a second side of the substrate, a test color pattern overlapping with the color patch on the first side of the substrate, determining, in a transmission geometry, a color distribution in the color patch, and generating from the determined color distribution, for the region associated with the predominant color identified in the first image, a transmission mode color profile for printing on the second side of the substrate.