A wireless communication apparatus includes a wireless communicator and a controller. The wireless communicator is configured to wirelessly communicate with other wireless communication apparatuses. The controller is configured to control the wireless communicator to broadcast transmission information, and when the wireless communicator receives a request corresponding on the transmission information from at least one of the other wireless communication apparatuses having received the transmission information during the broadcasting of the transmission information, control the wireless communicator to change transmission power of the transmission information to the other wireless communication apparatuses.