A secure document creation and distribution system, method and computer product for generating customized documents to be delivered to third parties either in printed or electronic format. The system provides the separation of a document presentation and its contents for reuse, variable data publishing and multiple presentations embedded within the same document for delivery over different channels. The system provides multiple templates, content management, business rules, dynamic merge and process control to permit information to be collected from the generating entity or Client-user and merged into multiple documents, campaigns and communications to third parties in multiple formats, according to the Client-user's specification and directions.