Methods, systems and computer readable media for self-configuration of virtual network functions based on user intent are provided. In a network, a destination with an initial offering having a set of initial offering attributes is provided. A first virtual network function is connected to the destination that is capable of advertising the initial offering. A source having a set of need attributes defined by a user is also provided. The initial offering is advertised, and the source is connected to the first virtual network function. A second virtual network function with an added value is added and a modified offering having a set of modified attributes based on the set of initial offering attributes and the added value is created. The initial offering and the modified offering is advertised to the source. The best offering from the initial offering and modified offering is selected based on the first set of need attributes, the first set of modified offering attributes and the set of initial offering attributes. The first source is then connected to the first best offering.