A message push method, where a first push client determines, based on a security level indication mark, whether the first push client needs to process the push message, and when the first push client does not need to process the push message, forwards the push message to a second push client for processing. In this way, a terminal can perform, based on security level indication marks, differentiated processing on push messages of different security levels such that security processing is performed on sensitive information of a relatively high security level. This avoids information leakage in a process of processing, by the terminal, the sensitive information of the relatively high security level, thereby resolving a push message security processing problem.