An example sonar transducer assembly is provided including at least one transducer element and a flexible printed circuit board (PCB) including at least one set of electrical connections for the at least one transducer element. The electrical connections include flex tabs configured to flex out of a PCB plane. The sonar transducer assembly also includes a support structure including an aperture for the at least one transducer element. The support structure is configured to support the body of the PCB, allow flexion of the flex tabs into the aperture, and retain the at least one transducer element in the at least one aperture. The transducer element is installed in a direction that is perpendicular to the PCB plane causing the flex tabs to flex outwardly from the PCB plane, thereby creating an elastic force of the flex tabs applied against opposing ends of the at least one transducer element.