A display device including a display panel and a backlight module are provided. The backlight module includes a backlight unit having a backlight hole; a light guide ring disposed inside the backlight hole, wherein the light guide ring comprises a light receiving surface provided away from the display panel and a light emitting surface provided near the display panel, and the light guide ring is configured to direct light beams to a display panel area corresponding to the backlight hole; and a light source component configured to provide a light source for the light guide ring.