According to one embodiment of the present invention, a method for receiving content at an electronic device may include: receiving content including at least one object from a web server; in response to the object being selected, acquiring, from the object, device information indicating at least one first device related the object and device control information including a first command for operating the at least one first device; and transmitting the first command to the at least one first device. In addition, other examples are also possible.