The technologies described herein are generally directed toward facilitating centrally assisted associations with a local manager by peers in a peer to peer wireless system. According to an embodiment, a system can comprise a processor and a memory that can store executable instructions that, when executed by the processor, facilitate performance of operations. The operations can include identifying a group of local managers of a group of user equipments. The operations can further include receiving, from a network device, a criterion for selecting a local manager from the group of local managers of the group of user equipments, wherein the criterion is based on an association parameter selected by the network device.