Systems and methods for generating mobile applications are described. A user interface is provided to enable selecting one or more declaratives to generate a mobile application, wherein the one or more declaratives are used to visually configure characteristics of the mobile application. Data corresponding to selection of one or more declaratives for the mobile application is received. Data corresponding to selection of a layout to associate the one or more selected declaratives with the mobile application is received. Metadata associated with the one or more selected declaratives and metadata associated with the selected layout is determined. A mobile application may be generated at least based on the determined metadata associated with the one or more selected declaratives and with the selected layout.