In some implementations, a method may involve determining, by a computing system, that a first message sent by a system of record for delivery to a client device is indicative of a first action that can be taken with respect to the system of record. The computing system may determine at least one user interface (UI) element that is selectable to cause the system of record to take the first action, and may generate, based at least in part on the first message being indicative of the first action, at least one command that causes the client device to present the at least one UI element.