The present invention provides an image forming apparatus comprising: at least one first module and at least one second module configured to execute functions corresponding respectively to the at least one first module; a first control unit configured to notify, to a corresponding second module, a request accepted by the at least one first module; and a second control unit configured to control in accordance with the notification from the first control unit, the corresponding second module, wherein the at least one first module is activated at all times from when the image forming apparatus is activated, and the at least one second module is generated as a container of an execution environment that is independent of an operating system and whose activation state is controlled by an instruction from the second control unit.