A data transmission apparatus causes a computer to receive first data and second data, each of which has a different transmission destination, evaluate relevance between the first data and the second data, and transmit the first data and the second data to the respective transmission destinations, and the transmitting of the data further includes transmitting the first data to the transmission destination of the second data in accordance with evaluation results obtained in the evaluating of the relation, so that a diversity of the data that can be collected by the transmission destination of the data is increased.