Systems and methods for determining a dominant color in a digital image are provided and include dividing pixels of the digital image into pixel groups, with pixels in a first pixel group being closer to a center of the digital image than pixels in a second pixel group. Pixels in the first and second pixel groups having a chroma value greater than a predetermined chroma value threshold and a lightness greater than a low brightness threshold and less than a high brightness threshold are analyzed using a first sample rate for the first pixel group and a second sample rate for the second group. The first sample rate is greater than the second sample rate. A dominant color for the digital image is determined based on the analyzed pixels in the first and second pixel groups.