Embodiments of the present disclosure relate to a display device and a display driving method. Specifically, there may be provided a display driving method including detecting a driving current per block unit, for a display panel where a plurality of subpixels are disposed, scaling driving current data per block unit to driving current data per subpixel unit, calculating first compensation data by comparing the driving current data per subpixel unit with target data, calculating final compensation data by comparing the first compensation data with guide data, and compensating for a characteristic value for the plurality of subpixels based on the final compensation data.