Systems and methods for providing referrer data to an application are provided. One method includes receiving a first set of data packets indicating a command to navigate from a first resource to a second resource. The first set of data packets identifies the first resource and secondary referrer data associated with the first resource or a first content item on the first resource. The method includes rendering the second resource and a second content item provided within the second resource. The method includes receiving a selection of the second content item. The method includes generating a second set of data packets including the secondary referrer data and primary referrer data associated with the second resource or the second content item. The method includes transmitting the second set of data packets to a server, receiving a deeplink generated by the server, and rendering a content interface using the deeplink.