A method includes determining a first importance measurement value of a pixel in an image, obtaining at least one text box area stacked on the image, obtaining, based on first importance measurement value of a pixel in a background image corresponding to each text box area a second importance measurement value of a background image corresponding to each text box area, obtaining an importance measurement value gravity center or an importance measurement value mass center of the image based on the first importance measurement value, determining, based on a preset principle and a location relationship between the importance measurement value gravity center and a central area of the image or a location relationship between the importance measurement value mass center and a central area of the image, information about a balance degree value of each text box area relative to the image, and selecting, from the at least one text box area, one text box area to typeset a word.