A fitness management method, a fitness management device, and a computer readable storage medium are provided. The method comprises the following operations: acquiring a health evaluation result and health planning information corresponding to a first user account currently logged in; generating a fitness project on the basis of the health evaluation result and the health planning information; determining whether a smart terminal is currently connected to a data network; if so, determining whether there is a target network fitness application matching the fitness project among the network fitness applications currently installed on the smart terminal; and if so, displaying a first startup selection interface of the target network fitness application.