Systems and methods are provided for receiving input increasing a default predetermined window of time that the new media collection is accessible and activating the new media collection for the increased predetermined window of time and a geographic boundary size for where media content originates. The systems and methods further cause a plurality of content messages comprising media content originating in the geographical boundary size to be included in the new media collection and displayed in response to a request from a computing device to view the new media collection based on determining the request occurs within the increased predetermined window of time that the new media collection is accessible.