A method for producing an automobile rim made of aluminum or an aluminum alloy for a wheel of an automobile, the automobile rim having a rim bed bounded on opposite sides by an outer flange and an inner flange, a hub with a center recess and a bolt circle, as well as a rim center connecting the rim bed and the hub to one another, the rim center being designed with a plurality of spokes spaced apart in the circumferential direction with respect to the longitudinal center axis of the automobile rim. The automobile rim is produced in one piece and continuously in a casting mold by die casting of a casting material, wherein the automobile rim has, at least in some areas, a low wall thickness not exceeding 15 mm.