According to an aspect, a display device includes: a display panel including a display area provided with a plurality of pixels; and a light source configured to emit light to the display panel. Writing periods and lighting periods are alternately provided in one frame period for at least one color. Each writing period is a period in which part of a pixel signal is written to a corresponding one of the pixels. Each lighting period is a period in which light is emitted to the pixel after a corresponding one of the writing periods. A light amount in at least one of the lighting periods is larger than a light amount in other lighting periods.