A user is provided a display or user interface that is tailored to the user based on a community the user is a part of. Based on interactions with and/or modifications to the display by other users of the community, the display or user interface is tailored to the user to show a similar display as desired by those in the user's community. This provides a better display or user interface that allows a user to quickly access product information and/or commerce functionalities that they are more likely to use. This display or user interface is displayed as an electronic document, such as a web page, that is viewed by the user in an electronic document viewing program, such as an Internet browser.