Video-based interaction and video processing methods, an apparatus, a device, and a storage medium are provided. The video-based interaction method includes: in response to a target video being played back to a target image frame, displaying a mask comprising an interactive control on a video playback interface corresponding to the target image frame, the position of the display area of the interactive control on the mask having a correspondence with the display area of a target element on the target image frame, and the display image on the interactive control having a correspondence with the target element. When a trigger operation for the interactive control is received, a target page is displayed.