The embodiment of the disclosure relates to a touch animation display method and apparatus, device, and medium, wherein the method includes the following steps: identifying a human body key point position on a human body in an existing video frame; according to a predetermined motion mode, acquiring a display position of a target object in the existing video frame; according to the human body key point position and the display position, judging whether a preset touch condition is satisfied; if the touch condition is satisfied, adjusting a motion mode of the target object according to a target key point position. Therefore, by displaying the target object in the video frame, the touch motion during interaction with a user is simulated in real time, the interestingness of video display is improved, and the user's interaction experience is improved.