Disclosed are various examples of management service based device platform creation and device configuration. In some examples, user interactions with a platform creation portal user interface define a device platform that includes a platform ability, and an ability parameter that adjusts the platform ability. A device platform registry is updated to include the platform ability and the ability parameter. A device configuration request associated with the device platform is received. The device platform is transformed to generate a device management console with user interface elements that identify at least one user-defined argument for the at least one ability parameter.