A cup holder, including a cover being formed of an elasticized piece of material and having an upper opening providing access to an interior pocket, the upper opening and interior pocket being defined by an interior side and bottom of the cover, and the cover having an exterior side, the upper opening having a non-stretched position and a stretched position, the upper opening having a diameter in the non-stretched position less than ninety percent of the size of a diameter of a beverage container and the upper opening having a diameter in the stretched position sufficient to secure about the beverage container.