This invention relates to a process for manufacturing and packaging rolls of tissue paper, wherein at least one sheet of paper is embossed in an embossing unit that includes an engraved embossing cylinder that includes at least a first zone with a first embossing motif and a second zone with a second embossing motif that is different from the first. Rolls are obtained whose sheet is embossed according to the first motif and rolls are produced whose sheet is embossed according to the second motif. With this procedure, packs that contain rolls having different designs are produced in a simple fashion.