A system manages operating sessions of an executable application initiated via a browser application on a workstation. The system includes a detector, a monitor, a communicator, and a command processor. The detector detects initiation of a first operational session of an executable application on a workstation, wherein the initiation occurs in response to user activation of a displayed URL link. The monitor determines whether a previously initiated second operational session of the executable application is concurrently operational on the workstation by comparing a portion of the URL with stored data representing one or more URLs corresponding to one or more executable applications currently operational on the workstation. The command processor redirects the first operational session to a URL of the previously initiated second operational session of the executable application in response to a URL match determined by the comparison. The communicator terminates establishment of the first operational session.