A method and system for detecting business behavioral patterns related to a business entity is provided. The method comprises determining a model for business behavioral patterns in which the likelihood of a particular business behavioral pattern is associated with the occurrence of a qualitative event and a quantitative metric. The method further comprises extracting a first data set from a first data source and a second data set from a second data source. The first data set represents the occurrence of the qualitative event associated with the business entity. The second data set represents the quantitative metric associated with the business entity. Then a first confidence attribute and a first temporal attribute associated with the qualitative event is determined. Similarly, a second confidence attribute and a second temporal attribute associated with the quantitative metric are determined. Finally, the likelihood of the particular business behavior pattern is evaluated by running the model based on the first data set, the second data set, the first confidence attribute, the first temporal attribute, the second confidence attribute and the second temporal attribute.