The present invention provides a liquid application device and an inkjet recording apparatus, which are capable of supplying liquid to a liquid room with the power consumption and/or the noise which are reduced. A pump is driven to fill a liquid retention space S with an application liquid. When the filling has been completed, the pump is stopped. Subsequently, the application liquid is applied to an application medium which has been transferred. At this time, a count in a RAM is increased. Thereafter, the determination as to whether or not the application can be carried out is made on the basis of the count and the prescribed application-performable number of sheets stored in a ROM. If it is determined that the application cannot be carried out, the filling of the application liquid is performed. If it is determined that the application can be carried out, next application is performed.