When the IC tag starts communication with an external device, which one of an image capturing mode and a playback mode is selected is determined. In the case where it is determined that the image capturing mode is selected, the IC tag is covered with a slide cover to thereby prohibit the IC tag from communicating with the external device. Since the radio communication with the external device of the IC tag becomes impossible by the prohibition, an influence of an electric wave of radio communication exerted on a captured image at the time of image capturing can be avoided.