Apparatus, methods, and programs that determine and manage battery performance characteristics of a wireless device. Embodiments include a wireless device having a computer platform with a processing engine operable to generate a plurality of battery performance data associated with activities on the wireless device. The wireless device further includes a battery performance module operable, based on a received battery performance configuration, to collect selected ones of the plurality of battery performance data. The embodiments may also include an apparatus operable to generate the battery performance configuration, and operable to receive the collected battery performance data and to generate a performance report characterizing the battery performance of the wireless device. Further, embodiments of the apparatus may also generate and transmit to the wireless device a new device operational configuration, based on the collected battery performance data, effective to change the battery performance of the wireless device.