The present invention relates to hand-held electronic games and, more particularly, to an electronic tag game and instruction unit for a tag game played by a single player or by multiple players. The instruction unit may instruct the player or players to tag multiple game targets in a particular sequence. The instruction unit may instruct the player to tag one target of the sequence at a time, or may broadcast the entire sequence at the outset of the players turn. Other game player formats are described further herein. In alternate embodiments, the instruction unit may allow players to record their names and/or the names of the targets in the instruction unit, with the instructions broadcast by the instruction unit containing the names recorded by the players.