The image forming apparatus comprises: an applying device that applies a first liquid containing a diffusion preventing agent for a coloring material, onto a recording medium; a droplet depositing device that deposits a second liquid containing the coloring material, onto the recording medium onto which the first liquid has been applied; a radiation irradiating device that radiates radiation onto the recording medium onto which the second liquid has been deposited; and a controlling device that controls a time from the second liquid being deposited to the second liquid being irradiated with the radiation, according to deposition data for the droplet depositing device.