A fluid applicator device includes a wipe layer, and a back layer attached to the wipe layer to form an interior space therebetween. A pouch is positioned within the interior space, and a fluid composition is contained within a cavity defined in the pouch. Exit structure is defined in the pouch through which the composition exits the cavity. A flap is defined by an extension of the pouch material and is folded over onto the pouch so as to releasably seal over the exit structure. The flap has an extension that extends out from between the wipe layer and back layer a sufficient distance so as to be grasped by a user. When the flap extension is pulled by the user, the flap is caused to unfold and unseal the exit structure. The fluid composition is the pressed out of the pouch with use of the applicator.