An elastic reinforcing cover is provided for a carton having a front panel, a back panel and two side panels being substantially at right angles, both side panels being substantially at right angles as to both the front panel and the back panel, The two side panels are generally parallel to one another and the front panel and the back panel are generally parallel to one another. A base is connected to the side panels and the front panel and the back panel. The base includes a slide resistant surface. The front panel, the back panel and the two side panels and the base are flexible and elastic. A strap is secured to and extends from the rear panel to the front panel, the strap and the front panel include a fastener to secure the strap to the to the front panel. The strap is located generally midway between the two side panels.